Posts tagged social media
How to Keep Up with all the Changes in Social Media
How to Keep Up with all the Changes in Social Media

Of all the issues business owners have with social media, the biggest one is this: when it is constantly changing, how in the world should I keep up? To be honest, the question is not only valid, it’s one that I think about all the time. When I’m managing social media advertising and profiles for 5-10 different businesses at one time, it is imperative that I stay on top of trends and anticipate changes.

In addition, the world of social media is nothing if not constantly in flux. The Facebook of today is worlds apart from the platform of one, five, and ten years ago. Everybody knows that, but only business owners think about how this impacts the bottom line. If the algorithm prefers a certain type of content one day and a different one the next, how can you possibly know what to post?

Ultimately, though, the question comes down to…

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Social MediaMaria Grace Photographysocial media marketing, social media tips, social media ideas, social media, ideas for social media, facebook, facebook advice, facebook marketing, instagram, instagram tips
Which Social Media Platform Should My Business Use?
Which Social Media Platform Should My Business Use?

Let’s face it: none of us knew how big social media would become when Facebook first launched its platform in February 2004. Not only did that particular business grow beyond belief, dozens (maybe hundreds?) more have sprung up since then. With the addition of Instagram, Snapchat, Pinterest, LinkedIn, YouTube, TikTok, Twitter, and countless others, it feels like there is always a voice in the room telling business owners that if they only did this on this platform, they would be successful.

But we simply cannot do it all. There is no way to run a business and be wildly successful on each social media platform. In the end, it can constantly feel like you are behind because your business is not killing it on _______________ (fill in the blank). Too often I have seen overwhelmed business owners so stuck in this mindset that they decide to forego social media altogether.

That, however, is decidedly not the best solution…

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Social MediaMaria Grace Photographysocial media marketing, social media tips, social media ideas, social media, ideas for social media, facebook, facebook marketing, instagram, instagram tips, linkedin, pinterest, twitter
Five Minute Marketing: How to Find New Customers on Social Media
Five Minute Marketing: How to Find New Customers on Social Media

Let me start off with a disclaimer: there are literally books written about this topic that I’m covering in a five minute marketing segment, so I am by no means claiming to cover it all with one article. I can, however, share some effective strategies most of my clients aren’t already using to find new customers using social media.

My second disclaimer is that although this article will only take about five minutes to read, the strategies themselves will require time and consistency, since nothing done randomly can be effectively repeated. With all that said, here are some things you can do right now to find new clients using Facebook, Instagram, and more…

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Five Minute Marketing, Social MediaMaria Grace Photographysocial media, facebook, instagram tips, social media tips, five minute marketing